CPSC has received about 608 reports from residents in 21 states and the District of Columbia who believe their health symptoms or the corrosion of certain metal components in their homes are related to the presence of drywall produced in China. State and local authorities have also received similar reports. Consumers largely report that their [...]
New Home Marketing Begins with Trust
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Our home building industry today is mostly unaware of the “power shift” that web technology has created in the minds of our home buying prospects. Recent software developments and the implementation of fast, real time communication has decreased the resistance of new home information flow to the consumer; while increasing the speed and efficiency by which the same information is [...]
How-To Get New Home Buyers from the Internet to Your Model Doorstep
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Editor's note: Specindex.com NOW SpecHomes.com SpecHomes.com is excited for you to join us at our new Spec Homes Blog Home Builders and New Home Sales Pros often ask how they can use the internet and the power of Web 2.0 to generate qualified prospects, and turn them into traffic to thier sales office. Here's an idea [...]
Home Builders Lack Sales, Marketing, and Service Innovation
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Fierce competition in most developing residential construction markets today mean that the main differences between “Brand A Builder” and “Brand B Builder” are the colors, textures, and fabrics that the designers choose to decorate the interiors of the model homes. Watch this early adoption of home builder marketing from the post depression era of 1930′s [...]
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