Information Sharing Builds New Home Sales

share to build new home sales

Let go of new home information Holding onto it can destroy the new home sales process… In the best selling book “Idea Virus,” Seth Godin likens the spread of information online, to the particles of an infectious virus. Note this is not just theory, but an observation of how effective messages move through the lines of digital communication. Information technology has [...]

Selling Spec Homes with Social Media

Have you heard the term viral marketing? Chances are you have, but if you haven’t here is a good definition: Viral marketing is a term used to describe a message or information that spreads quickly, effectively, and contagiously through networks of friends, families, and third party relationships. Quickly – the viral message is usually passed on [...]

Marketing New Homes Online

New home marketing, social media, plus shared info, equals trust. On the Internet, perception of trust initiates a buying relationship. That relationship can then be leveraged to influence a favorable buying decision. The sales cycle continues with the informed buyer leveraging relationships with other information seekers, thereby potentially influencing another favorable buying decision. New Home Marketing 2.0 is [...]

New Home Marketing Begins with Trust

Our home building industry today is mostly unaware of the “power shift” that web technology has created in the minds of our home buying prospects. Recent software developments and the implementation of fast, real time communication has decreased the resistance of new home information flow to the consumer; while increasing the speed and efficiency by which the same information is [...]

Top 10 Real Estate Classified Secrets

top 10 secrets

Here are the top 10 secret techniques that you must incorporate into your online real estate classified listings, to maximize their effect in securing a prospective new home buyer’s attention. Read this quick list below to discover the features that an effective real estate classified listing should contain. Compare these helpful new home marketing ideas to what you are [...]