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	<title>Lance Sonka&#187; New Homes</title>
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	<description>New Home Sales Manager</description>
	<lastBuildDate>Tue, 07 Feb 2012 23:23:17 +0000</lastBuildDate>
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		<title>Spec Home Solution</title>
		<link>http://lancesonka.com/2008/spec-home-solution-2/</link>
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		<pubDate>Mon, 07 Jan 2008 17:28:06 +0000</pubDate>
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		<description><![CDATA[CEO discusses new Spec Homes pricing strategy.&#160; SpecHomes.com&#160;entered the Home Builder Internet Advertising scene with a great brand, and a new take on an established&#160;product offering. But a few months later, began feeling unsatisifed with the initial response received within the building industry. &#8220;It just wasn&#8217;t enough, we really wanted to make an impact.&#8221; Says [...]]]></description>
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		<title>Home Builder Video + Realtor = Successful Combination</title>
		<link>http://lancesonka.com/2007/home-builder-video-realtor-successful-combination/</link>
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		<pubDate>Sun, 15 Jul 2007 14:37:40 +0000</pubDate>
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		<description><![CDATA[Editor&#39;s note: Specindex.com NOW SpecHomes.com SpecHomes.com is&#160;excited for you to join us at our new Spec Homes Blog Finally! Somebody is getting the right idea about the future of New Home Marketing&#8230; We are pleased to discover that there are other Housing Industry related &#34;Web 2.0&#34; pioneers that are blazing forward to embrace the new, [...]]]></description>
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		<title>New Home Sales Marketing Online Reading Resource</title>
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		<pubDate>Fri, 06 Jul 2007 19:08:53 +0000</pubDate>
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		<description><![CDATA[Technology and Gadgetry can help free up your time as a New Home Sales Agent, but nothing can replace the tested experience of first hand, shared knowledge. It is important for new home sales and marketing professionals to stay fresh and sharp when it comes to the delivery of selling presentations. Mental stamina, endurance, and [...]]]></description>
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		<title>Video Helps Home Builder Sell New Home Inventory</title>
		<link>http://lancesonka.com/2007/video-helps-home-builder-sell-new-home-inventory/</link>
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		<pubDate>Thu, 05 Jul 2007 16:29:50 +0000</pubDate>
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				<category><![CDATA[New Homes]]></category>

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		<description><![CDATA[In a recent spoof dedicated to the hurting Home Building Industry; I delivered a video advertisement disguised as a public service announcement decrying a cure for all of our housing woes. I use the word &#34;our,&#34; because like most of you, I too am a home building professional working harder after the bust. I have [...]]]></description>
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		<title>Hurting Home Builders: Wake Up and Smell the 2.0</title>
		<link>http://lancesonka.com/2007/hurting-home-builders-wake-up-and-smell-the-2-0/</link>
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		<pubDate>Fri, 29 Jun 2007 15:46:24 +0000</pubDate>
		<dc:creator>BuilderPress</dc:creator>
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		<description><![CDATA[It&#39;s all over the news &#8211; Home Builders everywhere are hurting! Overall, residential construction stock values are down, most home builders are itching to sell their swollen inventory of newly constructed homes, and home buyer sentiment is way down. As foretold in a previous post, &#34;The Cure for Home Builder Blues;&#34; a new start up [...]]]></description>
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		<title>Real Estate Classified Service Pays You to Advertise</title>
		<link>http://lancesonka.com/2007/real-estate-classified-service-pays-you-to-advertise/</link>
		<comments>http://lancesonka.com/2007/real-estate-classified-service-pays-you-to-advertise/#comments</comments>
		<pubDate>Mon, 25 Jun 2007 21:59:22 +0000</pubDate>
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		<description><![CDATA[Online classified websites have been growing exponentially in popularity for the past few years. Americans have long been enamored with the idea of finding a good deal, and until recently, newspaper classifieds were the place to discover them. With the decline in use of traditional and print media, the advent of user friendly technology, the [...]]]></description>
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		<title>Home Builder Advertising: New Home Prospects Tired of Incentives?</title>
		<link>http://lancesonka.com/2007/home-builder-advertising-new-home-prospects-tired-of-incentives-2/</link>
		<comments>http://lancesonka.com/2007/home-builder-advertising-new-home-prospects-tired-of-incentives-2/#comments</comments>
		<pubDate>Sun, 24 Jun 2007 00:02:50 +0000</pubDate>
		<dc:creator>BuilderPress</dc:creator>
				<category><![CDATA[New Homes]]></category>

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		<description><![CDATA[We have been busy with all of the recent Specindex New Home Marketing 2.0 Updates &#8211; but wanted to share with you the passion behind our need to re-invent the &#34;Home Builder Marketing Wheel&#34;. Here is a video I found on Youtube that demonstrates how many new home buying prospects might feel about the current [...]]]></description>
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		<title>Paris Hilton Goes To Jail &#8211; Again! Exclusive Video Content Below</title>
		<link>http://lancesonka.com/2007/paris-hilton-goes-to-jail-again-exclusive-video-content-below/</link>
		<comments>http://lancesonka.com/2007/paris-hilton-goes-to-jail-again-exclusive-video-content-below/#comments</comments>
		<pubDate>Sun, 10 Jun 2007 21:28:28 +0000</pubDate>
		<dc:creator>BuilderPress</dc:creator>
				<category><![CDATA[New Homes]]></category>

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		<description><![CDATA[Before you mark this&#160;post as spam or inappropriate content -&#160;please understand that there is a valuable marketing message to be&#160;gleaned here. Keep reading&#8230; Sales and marketing professionals are being turned upside down by the Web 2.0 &#8211; social networking phenomenom. Never before in history has the power&#160;associated with&#160;traditional mass media of the past been in [...]]]></description>
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