Selling Spec Homes with Social Media

Have you heard the term viral marketing? Chances are you have, but if you haven’t here is a good definition: Viral marketing is a term used to describe a message or information that spreads quickly, effectively, and contagiously through networks of friends, families, and third party relationships. Quickly – the viral message is usually passed on [...]

New Cure Being Tested for Home Builder Blues

Social Networking on the Internet can help home builder’s struggling sales and marketing teams to rediscover the definition of “community building.” This short video tutorial below, demonstrates how one start-up company in Houston, Texas that utilizes the new multimedia, social networking, video sharing Internet, known as WEB 2.0 Their aim is to help re-construct home builder [...]